Brand Relaunch
As Canada’s largest job site, Workopolis is facing stiff competition from other online recruiting resources. To make it relevant again, we've rebuilt the brand from the bottom up; a brand new visual identity, along with a new multimedia/social campaign was developed

Social
Before the relaunch, Workopolis had very little social media presence. Their existing Facebook group only comprised of 1,000 supporters. So what did we do? We made Workopolis the champion of a National Work From Home Day for Canada.

As a result, this has become the first social media campaign in Canada to reach Parliament. News outlets across the nation covered the movement.